After you are finished with your article, make sure that there are no obvious errors, which will hurt your credibility. Double check every single word to make sure that everything fits and is spelled correctly. Maintaining a pristine writing style is paramount if you want to maximize your earning potential.
Put a question in your article titles. Our brains love the challenge and mystery of questions. When you use a question, either outright or by implication, you are essentially grabbing your reader by the frontal lobe and making them stop to read your article. Make sure you follow up with content worth reading.
Keep your reader’s attention span in mind. No one likes to read an article with paragraphs that just drone on and on. Perfect this by making sure to keep every paragraph at under six sentences. If you need to say more about something, simply start a new one. This will keep your article from getting bogged down.
Don’t forget that writing is a process with steps. Most of us cannot just sit down and bang out a 600 word article. It can be incredibly overwhelming. Break your writing down into short bits. Brainstorm for what you want to write about. Determine what you want your paragraphs to focus on. It is a lot easier to do one chunk of the process at a time.
Make a promise in your article’s title and answer it with the content. People read articles to find solutions. Offer them “5 tips for…” or the “best ways to..” and then add real, useful information in the article body. Look for unique, fun or unconventional tips that do not appear in every other article on the topic.
When putting the finishing touches on an article, ask yourself if you would be happy to run such a piece in your e-zine. If the answer is yes, you can rest assured that you are providing quality content to your article marketing affiliates and your own website. Ask yourself this question before you put your seal of approval on any content you produce.
To start article marketing, write an original article for your website, making sure it is optimized for your primary keywords and 400-500 words in length. You will want this to be a high quality, well written article as it will be the foundation for more articles to follow. Submit the article to all the major RSS feeds. Once the article is published on your website, ping your website’s RSS feed.
To get started with article marketing, you need to find a good article directory. One of the top ones is eZineArtilces, though if you do a quick search on the internet, you will be able to find many more in no time. Once you have the directory,you will know where to start submitting your work.
Don’t forget to optimize the articles you write on your website for whichever keyword or key phrase you’re targeting with your search engine optimization strategy. Don’t overdo it or it will become obvious to your reader that your article serves not as a benefit to them through acquired knowledge, but instead is nothing more than a marketing strategy.
Instead of designing and distributing a traditional e-mail ad, mold your pitch into an article format. The article can take the form a story, editorial or informative piece. Disguising your ad as an interesting, objective feature, invites readers to be drawn into the piece, without immediately perceiving it to be an advertisement or sales pitch.
Now that you have sorted out the kind of publications for which you will write articles, you are ready for a fresh start. You have an image of the reader for whom you are writing. You may still receive rejection letters, but you should also receive some acceptances.
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